When real estate agents have to convince sellers to be less greedy


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As interest rates rise and there are fewer investment property projects, owners looking to sell sometimes have to lower the price. Tough decision.


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– Property prices are falling.

It’s heartbreaking for the owner. Having invested thousands of euros in work on a house or apartment in the hope of making an interesting capital gain on resale, disillusionment quickly set in. Many people are forced to sell their property at bargain prices due to a lack of buyers. bottom than expected. Several owners contacted France 3 about this situation, which is often difficult to accept.

“When you buy something, it’s always a gold watch, and when you sell it, it’s a Swatch…”, regrets Michel, who sold his apartment. When asked by the channel, he confided that he had difficulty lowering his starting price and was “a bit greedy”. Finally, his 32 square meter studio, located in the Marais district of Paris, sold for €400,000, i.e. 50,000 euros less than expected.

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Slowing real estate market benefiting buyers

If some are very reluctant to lower the price of their property and try to be reasonable, real estate agents have to be convincing. “When we come in with a lower offer, they don’t understand. You have to explain to them that the offer is the reality of the current market. (…) When it’s too expensive, it’s too expensive»confides Philippe Leprevost from the Guy Hoquet network to our colleagues.

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Rising rates are making it increasingly difficult to borrow, especially for low-income households, and potential buyers are shrinking. Volumes of goods for sale increase and buyers have more and more options. In this context, it is often difficult to avoid dealing with sales. In Paris, they have already felt the drop in prices. As of April 1, 2024, the average sales price has fallen under 10,000 euros per square meter.



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