ChatGPT (OpenAI) takes another step forward in media


ChatGPT has fascinated as well as scared people since its launch. Of course, many are concerned about the serious social consequences of generative artificial intelligence. When it comes to media, whose profitability has often remained very complicated since the advent of the Internet, the problem arises differently.

In recent years, many print titles have gradually adopted and subsequently strengthened their offer of articles behind the paywall. However, the latest OpenIA model, GPT 4, was trained on a huge dataset taken from the Internet. It can also find new information. This includes alternative (sometimes illegal) sources for articles that are commonly behind paywalls.

OpenAI signs historic deal with The Financial Times

This worked so well that until recently it was possible to get complete articles, generative variations of this content. We therefore understand that the mainstream press groups have looked grim and threatened OpenAI with legal action – when the proceedings are not yet underway. OpenAI, as well as Microsoft, which uses the same technology in Bing, that this could be a real problem, therefore entered into individual negotiations with these players.

With the idea that his current and future models could train in exchange for a license, even on paid articles, but this time completely legally. In exchange, the titles that signed the deal can use the company’s models to help write certain articles. Currently, there is still a lot of resistance from the sector deploying technical methods to block OpenAI from accessing their offering.

However, we can talk about the Axel Springer Group, which owns a number of titles such as Politico or Business Insider, and which recently accepted business from the company. This Monday, September 29th, we learned that the Financial Times has just joined the offer that OpenAI can count on after signing the historic agreement. FT already uses OpenAI technologies internally – along with Claude AI. For group boss John Ridding, signing the contract comes with a two-fold requirement:

“It is normal for AI platforms to pay for the publications whose content they use (…), but beyond that it is also clearly in the interest of users (ChatGPT) who must have access to reliable information.”, explains the CEO of the FT. The exact details of the deal remain a mystery. We know that OpenAI is offering $1 million to $5 million for access to this commercial content. It pales in comparison to the sums companies like Apple are willing to put on the table for the same service.

  • OpenAI and The Financial Times press group have signed an agreement that allows the publisher of ChatGPT to use paid newspaper articles to train its models.
  • The firm led by Sam Altman continues to negotiate in this sector.
  • Other press titles, such as The New York Times, on the other hand, are trying to defend themselves with legal action.

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